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  • Home
  • Our Customers
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    • Digital Talent Solution
    • Data Solutions
    • Data Innovation
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Business Performance Analysis with TFrenzy

Client - Introduction

Trendy Nukkad is an innovative platform designed to redefine the traditional marketplace experience by merging the charm of local bazaars with cutting-edge technology. It provides a dynamic digital space where vendors can showcase their unique products, ranging from handcrafted goods to the latest fashion trends, while customers enjoy a seamless shopping experience from the comfort of their homes.

Why?

Challenge

Challenge

Challenge

In today’s highly competitive marketplace, Trendy Nukkad faces the challenge of maintaining efficient logistics and e-commerce operations to ensure business success. 


The inability to effectively analyze and optimize these processes can lead to operational inefficiencies, increased costs, and customer dissatisfaction. 


Without streamlined logistics and data-driven decision-making, Trendy Nukkad risks compromised performance and diminished user experience. 


To stay ahead in the market, it is crucial for Trendy Nukkad to enhance its operational strategies and optimize its logistics and e-commerce systems.

Solution

Challenge

Challenge

TFrenzy's solution for Trendy Nukkad involves extracting actionable insights from operational data and analyzing key financial metrics like tax, GST, gross margin, and net margin. 


  • Actionable Insights: Extract and analyze operational data to identify inefficiencies and provide recommendations for process improvement.
  • Financial Metrics Analysis: Calculate key financial metrics (tax, GST, gross margin, net margin) to understand the economic impact of current operations.
  • Dashboard Development: Create a comprehensive, user-friendly dashboard to visualize insights and financial metrics for better decision-making.
  • Optimized Operations: Utilize findings to streamline logistics and e-commerce processes, enhancing performance and customer satisfaction.

Implementation

1. Data Extraction and Preparation:

  • Datasets were gathered from stakeholders and cleaned by removing duplicates, handling missing values, and standardizing data formats for consistency.
  • Derived metrics such as gross margin and net margin were calculated, and data was prepared for further analysis.


2. ETL Process:

  • Extract: Data was extracted from CSV sources and brought into a staging area for preprocessing.
  • Transform: The data was cleaned, formatted, and transformed to meet the requirements of target data storage and analysis needs.
  • Load: Transformed data was loaded into a cloud-based data warehouse (Azure) for further processing and analysis.


3. Data Analysis and Dashboard Development:

  • SQL queries were used for initial data analysis to uncover insights from shipment and order transaction data.
  • Power BI was utilized to create interactive dashboards that displayed key metrics such as shipment volumes, total sales, profit breakdowns, and tax analysis. These dashboards provided stakeholders with an intuitive way to navigate and interpret the data.

Results

The analysis provided several key insights, including:


  • Shipment and Order Analysis: Patterns were identified in shipment volumes, delivery performance, and return order trends across different regions and payment methods.


  • Financial Analysis: Key metrics such as gross margin, net margin, and GST breakdowns by product, state, and day were visualized, allowing stakeholders to better understand their financial performance.


  • Sales and Profit Analysis: The dashboards highlighted total sales, profit distribution across products, and regional performance. This helped the business pinpoint which areas were contributing the most to revenue and profitability .

Client Feedback

Transform Your Business with TFrenzy

What We Achieved?

This significant business value by enhancing operational efficiency through optimized logistics, which reduced costs and improved customer satisfaction. It provided better financial clarity, aiding in more informed decision-making. Interactive Power BI dashboards offered actionable insights for continuous performance monitoring and quick adaptation to market changes. 

Overall, the project improved e-commerce processes, boosted profitability, and ensured long-term market competitiveness.

Get in Touch

Have a question or need help with data? 

Our team is here to help. 

Contact us today to schedule a consultation and learn more about our services.

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